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Ion Exhibits

Navigating the Maze of Trade Show Partnerships: A Fresh Perspective for 2024

In the dynamic realm of trade shows and live events, the stakes are high and the requirements unique. Embarking on this journey means engaging with a spectrum of services from eye-catching design to custom builds, from logistical orchestration to meticulous planning, and from seamless transportation to punctual delivery. At the heart of this whirlwind of activity is customer service—a fundamental yet often underrated component that sets the stage for your presentation's success. Elevating Cu...

Conquering 2024: A Trade Show Manager's Guide to Pre-Show Preparation

The confetti has barely settled from the holiday parties, yet savvy trade show managers are already gearing up for a triumphant 2024. The key to a stellar year lies in meticulous pre-show preparation, and that's where Ion Exhibits comes in. We're not just your run-of-the-mill trade show booth provider; we're your strategic partner in crafting unforgettable experiences that drive results. So, trade show managers, let's dive into the must-dos for a successful 2024: 1. Strategize and Target: ...

Q Making Me Crazy!- The Future of QR Codes and Are You Using Them In Your Next Exhibit?

Ever noticed how often you encounter a QR Code today? They’re on TV, in magazines, on product packaging, even menus. You also see them at conferences, walking the show hall or attending live events. QR codes took off out of necessity during the “no touch” days of Covid. Yet QR codes have continued to grow in popularity in event marketing for the value they deliver. QR codes are used to view event details, register for admission, collect contact information, view product collateral and videos...

Small Spaces, Big Impact! – How to drive traffic to your booth

Inline exhibitors need different strategies to compete with the “bigger kids on the show block “ who have island spaces. Without depending on size, you need to exhibit smarter to draw visitors to your booth. Traffic to your trade show exhibit is comprised of two parts. What you can do before the show and what you can do at the show. Before we get to some strategy suggestions, here are a couple of tips to be on the look out for great ideas: Throughout the year save samples of invitations y...

HOW YOUR BOOTH TEAM’S APPEARANCE BOOSTS ENGAGEMENT WITH ATTENDEES

Its simple psychology. When you look good, you feel good. When you feel good, you express confidence. Confidence inspires trust. Trust makes you more approachable.  As a member of the booth team, you’re required to meet and have conversations with many visitors. They may be partners, customers, industry peers and prospects. The latter are often complete strangers. So what steps can you and your team make to encourage engagement?   Whether your team will wear clothing of their choi...